No Matter How Bad The Market, The Right Product CAN Survive
I've known Piaggio Aero's John Bingham for a quite a few years... going back to a time when he was marketing Cirrus SR20s and SR22s nationally and internationally with great success... long before taking on the mantle of leadership for Piaggio America -- a branch of Piaggio Aero Industries. It had to be a tough realization... to be handed the reins to an organization repping one of the sexiest and most efficient business aircraft in the aviation world... while the world's economic health took a dive of unprecedented proportions... but that Bingham guy doesn't know how to quit... and so Piaggio America survives despite conditions that have already totaled other companies.