The National Air Transportation Association (NATA) has announced that it will launch a new publication, Aviation Business Journal, in July of this year. The quarterly publication, which aims to provide NATA members with business management information that will help them run more effective and profitable aviation service businesses, will initially be mailed to NATA's 2,000-plus members.

"For some time we have felt that there is a real need for a business-oriented publication that would serve the specific interests of our members," said NATA president James K. Coyne. "Although Aviation Business Journal will include articles covering topics of interest to all of our members -- FBOs, air charter operators, repair stations, flight-training schools and airline service companies -- a common editorial theme will explore this question for every NATA member: 'How can I manage my business to make it more profitable?'" 

Feature articles in Aviation Business Journal will explore issues pertaining to NATA members' five primary profit centers: fuel and line services, aircraft charter and management, aircraft maintenance, flight training and airline services, in addition to global topics that pertain to all NATA members. Regular columns in the Journal will cover safety and risk management, marketing and sales, technology, safety and risk management, operations, airport relations, human resources, finance and technology issues, NATA member news, practical ideas that work, and industry news and insights. Experienced aviation writers and experts in particular business areas will author the articles.

Weekly E-News Continues...

Aviation Business Journal, combined with the weekly electronic newsletter, NATA E-News, are replacing the association's monthly newsletter, NATA News. Both Aviation Business Journal and NATA E-News are available free of charge to all NATA members. The final issue of NATA News will be published in June.

FMI: www.nata-online.org