"A great way to piggy-back on the idea above is to make sure you are growing your emailing list, so you can capture people who are currently engaged and interested in your brand. Maybe they can’t buy now, but that doesn’t mean they won’t be able to buy later. Make sure it is easy to sign up for your mailing list on your website and you are frequently posting on social media with a link to sign up, along with some examples of what your newsletters and mailings offer (ie. giveaways, insider info, early releases, etc.)"
Source: One of several free marketing tips from ANN's sister company, AeroPReneuer, in order to