Fri, Dec 16, 2011
New Saab Turboprops Being Added To The Fleet
Silver Airways Corp, a new regional carrier launched with assets
from the former Gulfstream International Airlines, unveiled its new
brand and logo at a special launch event held in Fort Lauderdale
today. Developed in conjunction with Aerobrand, the new Silver
Airways brand espouses core values of professionalism, quality,
vibrancy and trust, while also highlighting the benefits of
turboprop aircraft.
“The notion of encouraging our passengers to embrace the
turboprop as a preferred aircraft type was very important in the
development of our new brand,” said Darrell Richardson, CEO
of Silver Airways. “People are often surprised to learn how
fuel efficient, quiet, comfortable and reliable modern turboprops
like the Saab 340 really are. Turboprops are our lifeblood, so the
more we can get passengers to love them, the more they’ll
love flying with us.”
The new name and brand will officially became effective December
15, 2011 when Silver Airways welcomed the first of six recently
purchased Saab 340b Plus turboprops to its fleet. The
aircraft, which will be deployed along the carrier’s
Florida-Bahamas routes, will feature the new Silver Airways logo
and a completely re-designed livery. Unveiled as the centerpiece of
a special launch event held today at the carrier’s Fort
Lauderdale/Hollywood International Airport headquarters, the
modern, 34-seat aircraft is the first to feature the new Silver
Airways livery.
A total of six Saab 340 aircraft will be integrated into the
Silver Airways fleet between December 2011 and July 2012.
Each aircraft will be subject to a period of inspection and
certification under U.S. and Bahamian aviation regulations to
ensure full compliance with all safety and operational requirements
prior to initiating scheduled passenger service. In-service
dates for the new aircraft type will be announced upon receipt of
regulatory approvals. Once cleared, the aircraft will be
deployed along the carrier’s Florida-Bahamas routes.
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