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Fri, Dec 16, 2011

Gulfstream International Airlines Re-Brands As Silver Airways

New Saab Turboprops Being Added To The Fleet

Silver Airways Corp, a new regional carrier launched with assets from the former Gulfstream International Airlines, unveiled its new brand and logo at a special launch event held in Fort Lauderdale today. Developed in conjunction with Aerobrand, the new Silver Airways brand espouses core values of professionalism, quality, vibrancy and trust, while also highlighting the benefits of turboprop aircraft.

“The notion of encouraging our passengers to embrace the turboprop as a preferred aircraft type was very important in the development of our new brand,” said Darrell Richardson, CEO of Silver Airways. “People are often surprised to learn how fuel efficient, quiet, comfortable and reliable modern turboprops like the Saab 340 really are. Turboprops are our lifeblood, so the more we can get passengers to love them, the more they’ll love flying with us.”

The new name and brand will officially became effective December 15, 2011 when Silver Airways welcomed the first of six recently purchased Saab 340b Plus turboprops to its fleet. The aircraft, which will be deployed along the carrier’s Florida-Bahamas routes, will feature the new Silver Airways logo and a completely re-designed livery. Unveiled as the centerpiece of a special launch event held today at the carrier’s Fort Lauderdale/Hollywood International Airport headquarters, the modern, 34-seat aircraft is the first to feature the new Silver Airways livery. 

A total of six Saab 340 aircraft will be integrated into the Silver Airways fleet between December 2011 and July 2012.  Each aircraft will be subject to a period of inspection and certification under U.S. and Bahamian aviation regulations to ensure full compliance with all safety and operational requirements prior to initiating scheduled passenger service.  In-service dates for the new aircraft type will be announced upon receipt of regulatory approvals.  Once cleared, the aircraft will be deployed along the carrier’s Florida-Bahamas routes.



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