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Fri, Nov 02, 2018

NBAA Refreshes Website To Enhance User Experience

Site Made More Responsive And Mobile-Device Friendly

The NBAA has launched a new organization website which is designed to further enhance the user friendliness of the site for association members and others.

NBAA pursued the changes with two main goals in mind, said Jason Wolf, NBAA’s senior director for information architecture, who oversaw the effort. The first was to implement what is called responsive web design, which formats content so it fits neatly on the screen of any kind of mobile device.

The second main goal was to move the bulk of the pages into a content management system, which will allow future site changes to be completed quickly and easily. “Internet technology is advancing rapidly, and our website will now be able to keep pace,” Wolf said.

Other upgrades include larger fonts and images, to make pages easier to read and understand, and a more capable site-search engine. A new industry events calendar can accommodate the listing of regional and local aviation events. Tighter integration with social media makes it easier to share the website’s content.

Despite all of these improvements, the website retains all of the important information that members have relied on for years.

“What has not changed is the website’s organization and content,” Wolf said. “We migrated more than 6,700 pages to the content management system, so all the content members know and love is still available.”

The new site went live on Oct. 27.

(Source:  NBAA news release)

FMI: www.nbaa.org

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