Tue, May 13, 2003
Bring 'Em Back With A Cheeseburger
World Airways has a pretty innovative way of
saying "thanks" to the men and women serving in Afghanistan and
Iraq. It's called"Salute the Troops," designed to express community
support and appreciation to US military men and women.
World Airways has provided increased activity to the military
during the conflict in Iraq through the Air Mobility Command
contract. The Company has provided passenger and cargo support to
the US military for over 50 years.
Hollis L. Harris, World Airways' chairman and CEO, says "World
has been active in transporting US military men and women as well
as equipment to the Middle East and other locations, and now that
our troops are returning home, we wanted to create some tangible
reminders that Americans appreciate their efforts."
World Airways' Salute the Troops program includes:
- Soliciting drawings from elementary school children in
Peachtree City, Georgia, and using the drawings to decorate the
galleys and overheads inside the aircraft
- Printing seat rest covers with the "Salute the Troops"
logo
- Providing meal selections that include such American favorites
as cheeseburgers and apple pie, accompanied by music tapes with
patriotic themes, such as Lee Greenwood's "God Bless the USA" and
Bruce Springsteen's "Born in the USA."
"World is proud to participate in the effort to bring our troops
back to America," noted Harris. "We wanted them to feel, the minute
they entered the aircraft and prepared to come home, that Americans
have been thinking about them and that we care. This has been a
challenging time for our country, and the employees of World
Airways wanted to do our part to boost our troops' morale and give
them some fun and enjoyment for their trip home."
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