Also Announces First South-Of-The-Border Fractional Order
Honda Aircraft Company announced Monday the expansion of sales
of its advanced light jet HondaJet throughout North America with
the selection of a retail sales and service representative for
Mexico and a direct sales and US service support plan for Canada.
Honda Aircraft Company also announced its first fractional booking
from Mexico with an order for 10 aircraft.
HondaJet retail sales and service for Mexico will be provided by
Servicios Aéreos Estrella, S.A. de C.V. (SAE), located at
Mexico City's Toluca International Airport (TLC). SAE will
establish a new HondaJet sales and service facility at TLC for the
nationwide retail sales and service operations for the HondaJet.
SAE will begin taking customer orders immediately with first
deliveries of the HondaJet expected in Mexico in 2012.
"This is an important step to have our business plan in place in
Mexico and Canada," said Honda Aircraft Company president and CEO
Michimasa Fujino. "With its long-standing commitment to excellence
in all its FBO operations, SAE offers HondaJet customers in Mexico
the ultimate in sales and service support. We are confident that we
have established the basis for exceptional customer support at a
strategic location that will provide our customers with
unparalleled quality and convenience."
"It is an honor to represent HondaJet in Mexico," said Juan
Gonzalez, SAE president. "Honda is famous in Mexico as a
technological leader in advanced mobility products, and the
HondaJet represents the cutting-edge in light jet aviation. We
believe the HondaJet will offer our customers the best in fast,
reliable and economical business and personal air travel in
Mexico."
In conjunction with the expansion of sales to Mexico, Honda
Aircraft Company received a fractional order for 10 units of
HondaJet from Aerolíneas Ejecutivas, S.A. de C.V. (ALE). The
planes will be added to the company's Mexjet charter fleet and will
be delivered beginning in 2012. ALE operates one of the largest
fractional owner and air charter businesses in Mexico out of
offices in Toluca and Monterrey.
Honda Aircraft Company also announced that it has opened
HondaJet sales to Canada, with all sales to be handled directly
from the company's headquarters in Greensboro, NC. Service support
for Canadian customers will be provided through the US HondaJet
service facility closest to each Canadian customer's location.
Honda began US sales of the HondaJet in October 2006, and notes
orders for well over 100 units. The company aims to expand sales
internationally, starting with the inclusion of all of North
America.
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