Fri, Jul 21, 2006
Will Spotlight Phenom Jets
This year's AirVenture
celebration will have a new exhibitor -- Embraer, which will
display mockups of its upcoming Phenom 100 and Phenom 300 business
jets at the weeklong event.
Wittman Field is a decidedly different venue for the Brazilian
airplane manufacturer, as in the past it's been more accustomed to
carpeted convention centers for events such as NBAA... or shows
with a more international flair, such as the current Farnborough
Air Show in England.
So... why Oshkosh? Well, the smaller Phenom jets represent a new
market for Embraer... different from its other offerings in the
medium- and- large business jet, and regional airliner, markets...
and it's likely the company wants the enthusiast community to view
its offerings in the same light as Oshkosh perennials Eclipse, and
Cessna.
"We are thrilled to introduce the Phenom 100 and Phenom 300 jets
to the Oshkosh AirVenture," said Luís Carlos Affonso,
Embraer Executive Vice-President, Executive Jets. "We want visitors
to experience first-hand the innovative design and premium comfort
of these revolutionary jets."
In addition to its latest jets, Embraer is also sponsoring an
Oshkosh static display replica of Alberto Santos-Dumont’s
14Bis biplane, the first heavier-than-air self-propelled aircraft
to take off in public... the perfect way, Embraer says, to contrast
the old, with the new.
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