How 'Green' Are Virgin Atlantic's Environmental Efforts? | Aero-News Network
Aero-News Network
RSS icon RSS feed
podcast icon MP3 podcast
Subscribe Aero-News e-mail Newsletter Subscribe

Airborne Unlimited -- Most Recent Daily Episodes

Episode Date

Airborne-Monday

Airborne-Tuesday

Airborne-Wednesday Airborne-Thursday

Airborne-Friday

Airborne On YouTube

Airborne-Unlimited-04.22.24

Airborne-Unlimited-04.16.24

Airborne-FlightTraining-04.17.24 Airborne-AffordableFlyers-04.18.24

Airborne-Unlimited-04.19.24

Join Us At 0900ET, Friday, 4/10, for the LIVE Morning Brief.
Watch It LIVE at
www.airborne-live.net

Mon, Mar 17, 2008

How 'Green' Are Virgin Atlantic's Environmental Efforts?

Tug-Taxi Program Cancelled; Biofuel Flights Criticized

Sir Richard Branson of Virgin Atlantic is known for his flair for promotion. The airline has launched a series of green initiatives designed to position itself as environmentally conscious -- including a proposal to tow airliners to "starting grids" closer to their takeoff positions to reduce fuel burned and greenhouse gases produced during taxiing, and a recent test flight during which a Virgin 747 burned a blend of biofuels and traditional, petroleum-based jet fuel to reduce emissions.

Environmental groups targeting aviation accuse Branson and the airline of "green-washing," or using stunts with little real environmental value to convince consumers to fly more, and choose Virgin when they do.

The company continues with its plans for a number of proving flights for use of biofuels... but Virgin now admits it conducted only six flights using 747s towed to takeoff positions, after tests by Boeing showed the practice would weaken the front landing gear, and shorten its lifespan.

No airport is currently planning to build "starting grids," and the airline has officially put the program on hold.

The Times of London reports the much-publicized biofuel test flight of a 747 using a biofuel blend actually burned only five percent biofuel, and 95 percent Jet-A. Virgin had claimed to be "the first airline in the world to fly on renewable fuel."

The Times also reports an offer from Virgin to provide passengers with an express train ticket to London Heathrow Airport to reduce automobile use had been utilized by only one percent of travelers.

The paper says a Virgin spokesman defended the efforts. "In a few years’ time there will be significant change."

FMI: www.virginatlantic.com

Advertisement

More News

ANN's Daily Aero-Term (04.24.24): Runway Lead-in Light System

Runway Lead-in Light System Runway Lead-in Light System Consists of one or more series of flashing lights installed at or near ground level that provides positive visual guidance a>[...]

ANN's Daily Aero-Linx (04.24.24)

Aero Linx: Aviation Without Borders Aviation Without Borders uses its aviation expertise, contacts and partnerships to enable support for children and their families – at hom>[...]

Aero-FAQ: Dave Juwel's Aviation Marketing Stories -- ITBOA BNITBOB

Dave Juwel's Aviation Marketing Stories ITBOA BNITBOB ... what does that mean? It's not gibberish, it's a lengthy acronym for "In The Business Of Aviation ... But Not In The Busine>[...]

Classic Aero-TV: Best Seat in The House -- 'Inside' The AeroShell Aerobatic Team

From 2010 (YouTube Version): Yeah.... This IS A Really Cool Job When ANN's Nathan Cremisino took over the lead of our Aero-TV teams, he knew he was in for some extra work and a lot>[...]

Airborne Affordable Flyers 04.18.24: CarbonCub UL, Fisher, Affordable Flyer Expo

Also: Junkers A50 Heritage, Montaer Grows, Dynon-Advance Flight Systems, Vans' Latest Officially, the Carbon Cub UL and Rotax 916 iS is now in its 'market survey development phase'>[...]

blog comments powered by Disqus



Advertisement

Advertisement

Podcasts

Advertisement

© 2007 - 2024 Web Development & Design by Pauli Systems, LC