So… Where Do We Go From Here?
Analysis/Commentary by Jim Campbell, ANN
Editor-In-Chief/Aero-Radical, First Class
Hi folks... long time, no editorialize.

We’ve had our hands full dealing with the fact that we
are, indisputably, the victims of a series of criminal actions from
an entity that is shaming the world of aviation with each passing
day… but we do survive and we are going to get past all
this. In the meantime, though, I have to admit, that many of the
good things I had hoped to accomplish by now have been slowed or
headed off by the inexplicable greed of a few truly dishonest
creeps who are doing us ALL no good (a story that is growing more
ponderous by the day). I’ll update you all on that at some
point, but in the meantime, let’s do what we can to
keep our Aviation Transformation effort on track and see what
we can do to forge a new and positive future for the world of
aviation.
I’m more and more convinced that we don’t need to
‘save’ this embattled industry so much as bid adieu to
what we knew and to then take what it was, and then
recraft it and rebuild it. The
most important word in GA, from here on out, may turn out to
be “Innovate” -- in every form and fashion. We must
engage in a 'foundation effort' on the road to reinventing an
aviation world out of the old—which simply does not and
cannot work anymore… much as we hate to see it go.
OK... let’s get something clear right from the start.

GA (As We Once Knew It) Is Dead.
The wondrous world of sport and general aviation that we grew up
with -- and worked and played in -- is no longer sustainable as we
know it. And if it isn’t truly dead, it’s certainly on
life support with a “Do-Not-Resuscitate” tag on its
toe.
That sounds bad… and sad and regrettable… and it
is -- but it’s time to get past the grieving process and get
on with the survival and renewal process. If we admit that the GA
world we knew is swirling the drain, it leaves it up to the rest of
us to create a new and sustainable model for the sport and general
aviation spectrum. While the old model really can’t be saved
(and frankly, shouldn’t – it’s time to get on
with the future), we need to make a clear decision about what kind
of future we wish to replace it with.
And I have to tell you, if this isn’t the time for truly
radical and creative brainstorming, nothing is – and
that’s the root of what we are hoping to accomplish with the
Aviation Transformation process. It’s time to get truly
inventive, to consider the most aggressive and creative concepts,
and engage in a movement whereby we not only build a sustainable
model for the future but one that can eclipse everything that
aviation has done in the past. In other words, as great as aviation
has been, it can be so much greater in the future… if we all
band together and make it happen.
OK… let’s take a stab at some brainstorming and
idea-farming as an intro to the process that I’d like YOU ALL
to involve yourselves in. A few things appear to be evident as
either key-problems or foundation/building blocks necessary to
insure a healthy future for a GA Transformation.
Let’s look at just a FEW key issues…
Aviation is too expensive… and too exclusive, too
complex, too dangerous, too misunderstood, too great a target for
the legal community (see “too expensive”), populated by
too many scam artists, poorly represented by (many of, but not all)
those who claim to be trying to help it, and firmly grounded in
ancient, myopic, counter-productive thought processes. In the
process of organizing the upcoming Aviation Transformation
Conference (which will happen as fast as I can make it
happen…), I eventually came up with eight major categories
of Aero-Issues and Problem-Solving pivot points. I will discuss
those shortly, in a separate editorial, but let’s take a look
at a few of the obvious issues and pivot points needed to start the
cascade process that will result in a true GA
Revolution/Transformation.

A number of the issues that come up again and again (and are by
no means, the only things we need to deal with) include the fact
that aviation is simply too expensive… though there are
countless issues that contribute to that sad state of affairs.
For instance: The means by which we develop, certify and produce
airplanes is overly complex, convoluted, expensive and subject to
the whims of folks (FAA, principally) who care little for the
catastrophic effect they’ve had on aviation.
That being said, let’s admit that the current state of
certification is outdated, convoluted, counterproductive, and
frustratingly ineffective… rather than enhancing safety, it
inhibits innovation and therefore makes our products and planes far
less safe than they might otherwise be.
BUT… there is a model (albeit one that is not
without fault) that shows tremendous potential… and is
being used RIGHT NOW by the LSA industry and ASTM. Very
simply… it is time for the FAA to step aside and let this
industry innovate and develop a similar consensus standard for all
of GA. The current certification process guarantees an industry
that will remain outdated, overpriced, over-regulated and far less
safe than it can otherwise be. Let’s use the ASTM/Industry
Consensus Standards model developed for the LSA market and
intelligently adapt and extend it to the rest of GA so that
tomorrow’s airplanes will be easier to innovate, as well as
be developed with the true expertise needed to make sure that the
aircraft are as safe as they can be… by the same folks who
dream up and develop these aircraft and not some faceless
bureaucrat who has built a career on mounds of paperwork and saying
“NO.” Getting the FAA out of the Cert biz (though
allowed to supervise and audit as they do now for the LSA
community) will be an excellent way to (in part) reinvigorate the
GA biz.

OK… so airplanes are too expensive… but
they’re also too damned antiquated and plainly haven’t
kept up with the times. Only the avionics industry has kept
today’s airplanes (barely) relevant… but our
airframes, powerplants and support systems still have roots in the
Second World War… or worse. We have to dedicate this
industry to embark on aggressively innovative thinking in order to
develop the kind of aircraft that will inspire a whole new
generation of flyers to learn to fly, and to then buy, airplanes.
We can go nuts in dreaming up all kinds of novel and exciting
concepts… but in the meantime, we need to embark IMMEDIATELY
on a path to develop the transitional airplanes and airplane
companies that can help us on the incremental path to the
future… though to be honest; I think we have some exciting
and powerfully compelling elements at our disposal RIGHT NOW.
Let’s do some brainstorming here… in the process of
looking to the next generation of GA airplanes, let’s first
admit that there will be (At Least) two genres of GA airplane to
consider for the future… GA birds that are built (primarily)
for the enjoyment of flight (FunPlanes), and GA
airplanes that are built to go places
(GoPlanes).
There are some intriguing things happening in the FunPlanes arena
right now but we can’t yet speak about them, but in concert
with better efforts from the LSA community, I have a feeling that
we can expect some solid contenders in this field. On the other
hand, in the ‘GoPlane’ field, things are not going so
well. Serious GoPlanes are extraordinarily expensive to buy and
increasingly expensive to operate… and as fuel prices keep
skyrocketing, that is not likely to change.

Additionally; the companies that populate that aspect of GA are
in a world of hurt. We have serious concerns as to how long Cessna
will be building single engine pistons (and the inside word
says… NOT LONG), the Beech line is moribund, the
ever-efficient Mooneys may never be seen again, Cirrus has turned
from a much-trusted and honorable company into a scandalous example
of what happens when dishonest jerks take over a once-thriving
enterprise (and most important, we have little reason to believe
that Cirrus will stay in the US for much longer), Piper is an
unknown quantity until new management makes itself and its
direction better known, and so on.
You get the drift… Much of the companies of old are
simply not ready to bring us the future… and several of them
will be history in short order. Sad.
There ARE some bright shining lights, though, that might be
referenced for guidance and direction to a better future. Diamond
Aircraft is at the top of the list. One of the most inventive
companies in the business and one that has survived its own unique
brand of tribulations, I see Diamond as holding most of the cards,
for the foreseeable future, as GA rebuilds itself. As matter of
fact, they may be in the best position, so far, to field a
transitional aircraft… since they have most of the elements
available to them already to get a headstart on building something
compelling… and different… and progressive. I’d
love to see them take one of the statistically safest GA 4-seat
airframes in the biz (the DA40), pair it with their new Austro
diesel engine (170HP turbo), add a more pilot friendly panel
– like a full-boat 2 or 3 tube Aspen panel or Avidyne R9
system, couple it with the DFC autopilot (with envelope protection
and a few tricks they’re not ready to talk about yet) and a
few more accoutrements to slick the airplane up -- inside and out.
THAT would be a solid transitional airplane… it can run
Jet-A all day long and burn half the gas of some of its competitors
while remaining easy to fly and bridging the gap between the
FunPlanes and the GoPlanes.

While I’m brainstorming, I’d love to see a similar
treatment for the late and oft-lamented Mooney Encore (one of the
most efficient and capable GA singles ever built and it’s
FIKI!). Get a little more HP out of the Austro, build in a
hard-changing GA IFR panel, and you have a serious GoPlane –
but you get the drift.
Other Promising Players?
There ARE several. I am enormously impressed with the direction
of Flight Design (especially with the aid of one of the other
honest gentleman of GA – Tom Peghiny) and the upcoming C4, if
it meets its promises and holds it price, has some spectacular
possibilities. The C4… especially if matched with an
alternatively-fueled powerplant would make one heck of a
transitional airplane.

And then there is Alan Klapmeier. Reportedly not very happy with
what has happened to his life’s work in the hands of some
truly deceptive and dishonest persons (and even a Brother that
seemed to have no problem throwing him under the bus in order to
get ahead), Alan is already on Step One of his plan to re-energize
GA -- first with a talented turbo-prop -- but later with a new
generation of GA singles (Piston and Jet). I have the utmost
confidence in Alan…a guy who has proven to be one of the
most ethical in GA… and I simply can’t wait to see him
take his next steps… because we need his innovation, innate
knowledge of what is needed to rebuild GA, and the all-important
fact that he is, unlike many, a man to be trusted.
And boy… I’d love to see Jack Pelton make a
comeback. Jack ‘gets’ GA and I’d love to see what
he might do if unencumbered by having to run a behemoth like Cessna
and was left to follow his instincts. THAT would be exciting.
Other ‘Foundation’ Issues
A few other major issues to contend with… Aviation needs
to become much more of a social/inclusive process. We are far too
arrogant, and isolated – and we provide a less than welcoming
countenance to those who would seek to join us. I’ve opined,
often, about the need for
concepts like Aero-Clubs and a running
discussion with AOPA’s Craig Fuller seems to indicate that
they are heading in a similar and even more progressive
direction, so I’m convinced that making aviation more
'social' is tantamount to an imperative if we are to truly rebuild
the flying world.

In an exchange with Craig, via email, the other day, I noted
that if you look at the social reinforcement that other interest
groups maintain (boating, bikers, RV’ers) all of this makes
sense… but an airplane is a far more difficult thing to
share… so you have to emphasize the activity rather than the
means and that means that we’re heading for some MAJOR
changes in who we are as an industry and community and some VERY
challenging opportunities/modification necessary to seek what will
be, admittedly, a radical alteration in the way that aviation
conducts itself, personally and professionally.
Legal Stupidity
The legal system is killing aviation. What was once a model for
the world has been turned into a laughing stock as the liability
game has decimated industry after industry… aviation in
particular. There needs to be a thorough overhaul… period.
What is happening now is dishonest, counter-productive, unethical
and just plain foolish. The legal system says what it wants to and
maligns an industry long before a matter gets to court… and
when the matter does get to court, there are limits on what truth
can be told. It’s not “Fair.” And it’s
killing us off. Drastic legal reform is needed… NOW.
We’re going to have a lot more to say about this shortly and
recent case-in-point involving one of the greatest success stories
(details to follow) in GA needs to serve as a rallying point in a
no-holds-barred war against a legal system that is betraying us
all.

Aero-Ethical Issues
Without going overboard, we really can’t emphasize enough
that this industry needs a character/ethics overhaul. While the
great majority of players in aviation are great and mostly honest
folks, there are simply too many scoundrels out there whose
malevolent efforts have hurt us all. The overall attitude about how
we conduct our business has to change. I recently noted, in an
email, that I had talked to two people one day… serious
players in the industry who are about to bail because of business
as usual -- not just that business is bad -- but because of the
innate dishonesty of some of the major players (and you know how
much trouble we’ve gotten in for trying to bring that
up….). This is the elephant in the room and no one wants to
take the issue on but a few foolhardy souls (yes, Us
included)… but that desperately needs to change once and for
all. We need to innovate a new industry… and then we need to
create and maintain high standards that the public will trust.
Right now, that’s not happening. And I assure you that I can
identify hundreds of people that have been driven out of this
business by this nonsense and I’m sure that there are
thousands more. We must quit being our own worst enemy and build an
industry whereby ‘Aero-Integrity’ becomes a
‘Foundation Effort' for everything we do.
In The Meantime
I promise you that we’ve not given up on our desire to
play a part in the Transformation of Aviation. While we’ve
had to fight a few wars over the last many months, I have used the
time well to continue an aggressive and frank dialogue with
hundreds of people from all aspects of aviation and aerospace --
and it has been TIME WELL SPENT.

The first thing we plan to do, on the flightpath to Aviation
Transformation, is to raise the bar in terms of the discussion that
needs to take place about one of the most pivotal properties
necessary to rebuild aviation….
Innovation.
We’re going to be addressing the innovation angle
aggressively in an Aero-TV series called “The
Innovators” – it features those who have a justifiable
rep for innovation… but instead of rehashing past glories,
we’ll be talking about what they want to see done from here
on out… some REAL brainstorming -- as part of our
Transformation mission.
But what I’m looking forward to, nearly as much as the
Transformation effort itself, is the people I will be working with
as we take this process on. There are brilliant people in this
community (and a few more on the periphery…) --
staggeringly, inexplicably, undeniably brilliant. MY major goal for
my own efforts is to find a way to corral a bunch of them together,
give them a pep talk, agitate them a little, and then set them
loose, stand back and enjoy the revolution. THAT will be a joy to
behold... no? If you think as I do, though, then PLEASE join
us…
MUCH more info to come...