Fri, Nov 03, 2006
And We Don't Mean On Finding A Seat
It just doesn't seem
that gambling and flying should go well together. After all, how
many passengers want anyone on the flight crew to even use the word
"gamble?" Make ours a sure thing, please.
But Ryanair seems to think some passengers might like to gamble
while flying. No, not on whether the flight will arrive on time...
on bingo.
Reuters reports the Irish low-cost carrier -- whose very name has increasingly become
synonymous with the word "wacky," and we mean that
with respect -- plans to gives its customers the option to play
bingo on the Ryanair website, under a deal with the online bingo
site Jackpotjoy.com.
But alas, that's not all... as the carrier also hopes to move
into the second phase of the program (cue ominous music) in 2007...
by offering gambling to passengers onboard its planes, too.
Under that scheme, passengers will be able use their mobile phones
or PCs to play online bingo as they zip along to their
destination.
"We might have the pilot calling out bingo numbers. That would
get everyone's attention," Ryanair CEO Michael O'Leary told
reporters.
And the airline says passengers won't be playing for...
ahem... peanuts either. In fact, they might win a jackpot
near $400,000.
The budget carrier is pushing customers hard to try it, too. As
an introductory offer, first-time players get a free flight.
All of this is contingent on whether European regulators approve
Ryanair's proposed mobile phone service, which is also due to
launch mid-2007. Ryanair is betting... pardon the pun... regulators
will see things its way.
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