Model Maker Reports Apparent Fascination With German
Airfix, an established name in model
replica kits of all sorts, said current buying trends show German
WWII kits have taken the lead over their counterpart Allied forces
kits. German replicas have captured 55 percent of the market,
reversing a decades-old sales pattern.
"It does seem slightly odd that the German kits outsell the
Allied ones. It certainly doesn't mean that lots of modelers
sympathize with the German cause," International Plastic Modelers
Society vice president John Tapsell said.
Of this year's total Airfix kits sold, 1.4 million were German
replicas, compared to 1.1 million Allied kits, the UK Telegraph
reported. And five of their top-selling airplane kits were German
Still a perennial favorite, the Supermarine Spitfire led the way
in airplane kit sales with 45,000 sold, followed by the
Messerschmitt Bf 109E, the De Havilland Mosquito, the Focke Wulf
190D, the Avro Lancaster, the Junkers Ju87 Stuka, the Hawker
Hurricane, the P51 Mustang, the Dornier Do17, and in tenth place,
the German Mistel.
Other types of kits confirm the trend, with German Panther and
Tiger tank models outselling Allied Sherman and Churchill tank
models three to one. The best selling ship replica is the German
battleship Bismarck, outselling its real-life rival the HMS Hood by
almost two to one.
"I think it might be something to do with the typical British
fascination with the loser and also an interest in German
engineering. British soldiers in the war were in awe of the Tiger
tank, for instance, and that sort of interest has remained,"
Airfix spokesman Darrell Burge said, "Across the hobby, there is
no doubt that the German models now sell more than the Allied ones.
German subjects are far, far more popular and that is increasing.
There is a mystique about so many of their war machines that has
translated into increased sales."
To keep up with the increase in demand, Airfix is adding several
new kits to its product line, including the Messerschmitt 110, a
new version of the Me 109, the Junkers Ju88, and a U-boat.