Salesmen Sometimes Need Some 'Encouragement' At Air Shows | Aero-News Network
Aero-News Network
RSS icon RSS feed
podcast icon MP3 podcast
Subscribe Aero-News e-mail Newsletter Subscribe

Airborne Unlimited -- Recent Daily Episodes

Episode Date

Monday

Tuesday

Wednesday

Thursday

Friday

Airborne On ANN

Airborne 12.05.16

Airborne 12.06.16

Airborne 12.07.16

Airborne 12.08.16

Airborne 12.09.16

Airborne Hi-Def On YouTube

Airborne 12.05.16

Airborne 12.06.16

Airborne 12.07.16

Airborne 12.08.16

Airborne 12.09.16

Wed, Jan 23, 2013

Salesmen Sometimes Need Some 'Encouragement' At Air Shows

Were Your Reps Among Them?

By Dr. David Juwel

Mystery shopping is a key activity for any company because a good customer experience will increase completed sales, and generate additional sales. A poor customer experience will cause that person to tell ten other people, who will tell ten other people, and so on; exponentially ruining your reputation.

Typically a mystery shopper enters a vendor’s area and documents everything about their visit such as the number of employees available, how long it took to get waited on, what questions the salesman asked, what products they steered you to, whether they attempted to close the sale, and whether or not they acquired follow-up information if they didn't close the sale; and a host of other things based on the desires of the company.

In our case the mystery shopper is not working for a company. He is providing a volunteer public service to the overall industry exhibiting at various shows.  This is done because he knows that increased sales will benefit both the companies exhibiting, and the overall success of general aviation. As a bona fide aviatephilia (if that’s not a word, it should be), he wants General Aviation to succeed!

As the mystery shopper has indicated in past articles, it’s really hard sometimes to get a salesman out of his chair. Like the story about the stubborn mule, this time he took some drastic measures. We hope your salesman wasn't one of them.

(Pictured: The 'Mystery Shopper" attempts to get the attention of a salesperson at the 2013 Sebring Light Sport Expo)

FMI: Contact Dr. Juwel at scoachm@clearwire.net

Advertisement

More News

Airborne 12.08.16: Trump v AF1, Gordon Bennett Cup '17, Skydiving At Casa Grande

Also: Intoxicated Pilot, Seaplane Pilots, AEA/EASA, Drones As Lifesavers, ISS Update, T-50A Flight Ops, Safran President-elect, Donald Trump set the world of aviation and the media>[...]

City Of Orlando Rewrites Drone Code, Still Tries to Supplant FAA

Cites Explosive Growth Of Hobby Aircraft, Advances In Technology The City of Orlando, FL has rewritten the section of its municipal code dealing with unmanned aircraft in light of >[...]

Search Continues For Missing Marine In Japan

Ejected From F/A-18 Hornet Off The Coast Of Japan Wednesday The Marine Corps is continuing its search for a pilot who went missing after ejecting from his F/A-18 Hornet Wednesday o>[...]

Airborne 12.07.16: SpaceShipTwo Free Flt, Newest Tecnam, Hurricane Hunters Move

Also: Chelan Seaplanes Debacle, Electrifying E-Fest, Delta's New Airbus, Orion Update, ACSS NXT-700, Flyht, Duncan Aviation The newest SpaceShipTwo flew free of its mother ship for>[...]

Airborne 12.08.16: Trump v AF1, Gordon Bennett Cup '17, Skydiving At Casa Grande

Also: Intoxicated Pilot, Seaplane Pilots, AEA/EASA, Drones As Lifesavers, ISS Update, T-50A Flight Ops, Safran President-elect, Donald Trump set the world of aviation and the media>[...]

blog comments powered by Disqus



Advertisement

Advertisement

Podcasts

Advertisement

© 2007 - 2016 Web Development & Design by Pauli Systems, LC