Talk About Setting a Tone....

Rarely has anyone set a tone for an event as swiftly and as dramatically as Hawker Beechcraft's CEO, Bill Boisture. Having survived one of the toughest years in the history of aviation (much less business aviation), Boisture showed up in military livery, as did his entire staff and management team, using a strong military metaphor to describe the year past as well as the attitudes that may be necessary to weather the storm of the next few.

Dealing With The Ups and Downs Of Our Aero-Image

ANN does not have to tell anyone that aviation has not had a good year... and one of the reasons for that, economics notwithstanding, is the fact that our image has suffered dramatic hits this year in terms of public, media and governmental perceptions of who and what this industry truly is.